Sports Marketing
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President of Zimbabwe welcomes Rugby Africa President to discuss Zimbabwe’s preparation for Rugby World
Today, Herbert Mensah, President of Rugby Africa, met with His Excellency Emmerson Mnangagwa, President of Zimbabwe, at State House to…
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How global sporting events will shape travel in 2026: How marketers can respond
2026 will be a busy year for sports tourism, beginning with the Milano-Cortina Winter Olympics and carrying through to…
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Momentum accelerates as Dakar 2026 enters Games year
Dakar 2026 has entered the delivery phase, with venue works and operational readiness advancing as the Games year begins.…
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MediaVision begins marketing drive for UNICAL NUGA 2026
Organisers of the Nigeria University Games (NUGA) have commenced a comprehensive marketing drive ahead of the 28th edition of the…
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TECNO brings AFCON 2025 to life through technology
As the TotalEnergies CAF Africa Cup of Nations (AFCON) Morocco 2025 unfolded, TECNO (www.TECNO-Mobile.com,) Official Global Partner of the…
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Report reveals how AFCON is becoming a global sports, commercial powerhouse
Africa Sports Unified (ASU) (https://ASUnified.com), a boutique strategic consultancy and intelligence platform focused on the Pan-African sports economy, today announces…
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Turkish Airlines signs three year title partnership for Turkish Airlines Open Golf Tournament
Turkish Airlines, the airline that flies to more countries than any other, has signed a new three-year title sponsorship for…
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TV revenue for nine MLB teams in limbo
Television income for nine MLB teams is “up in the air” as Main Street Sports Group is “attempting to re-negotiate…
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TECNO Glory Night Awards, co-hosted with TikTok Live, CAF
TECNO Glory Night Awards www.TECNO-Mobile.in , jointly organized with TikTok Live and CAF, celebrated the creativity of pan-African KOLs powered…
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FIFA W/Cup: TV shipments to Africa, other regions set for uptick in 2026
Television shipments to Africa and several other global markets are expected to surpass 210 million units in 2026, buoyed largely…
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