2mins read:
When it comes to creativity and results, the Loeries Radio and Audio category partnership with Primedia Broadcasting leads the way in innovative audio solutions. Home to flagship radio brands 947, 702, Kfm 94.5 and CapeTalk, Primedia Broadcasting connects brands, and their unique stories, to their combined audience of more than 7 million fans.
Preetesh Sewraj, CEO of the Loeries says “The partnership with Primedia Broadcasting will ensure that this category receives strong support from a major player in this space, which ultimately benefits everyone engaged with radio”.
Featured in the Loeries Creative Week progamme is Carl Wastie, host of the afternoon drive show on Kfm 94.5. Apart from being host of Cape Town’s favourite drive home show, he’s a well-known television presenter, copywriter, MC, music fanatic and professional brainstormer. Effective communication through creativity is just his thing. With a degree in Psychology and a Masters in wit, Carl is famous for his mohawk as well as his in-depth understanding of how to make client brands stand out on-air. Experience the Flash factor for yourself on ‘The Flash Drive with Carl Wastie’, weekdays 15:00 – 19:00. Tune in on 94.5 FM and stream online from your favourite audio app or kfm.co.za.
Also featured in the Loeries Awards announcements, is Thando Thabethe, aka Thabooty, host of ‘947 Afternoon Drive with Thando’. Together with co-host Alex Caige, they bring real connections, big interviews and lots of heart to the Joburg conversation. Thando is an all-round broadcaster, actress, reality star, business owner and fashion-icon. As the 947 drive show host, she touches on every sphere of the Joburg experience, integrating your brand into real-time, contextual and relevant conversations. Experience the Thabooty magic on 947 Drive with Thando, weekdays 15:00 – 19:00. Tune in on 94.7 FM and stream online on audio apps or on 947.co.za.
Watch The Loerie Awards announcements at Ster Kinekor Cinemas in Johannesburg, Cape Town and Durban on Wendesday 20 and Thursday 21 October, and enjoy the welcome and commentary from Thando and Carl.
