Interview/Opinions
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Coping in Nigeria’s high-inflation economy
By Elvis Eromosele Economists say inflation is a persistent rise in prices. It happens when there’s too much money chasing…
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Authority Status? How to Build Your Business and Brand into an Industry Powerhouse
In the business world, authority is more than just a buzzword; it’s the gold standard for credibility and influence. It’s…
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Bridging theory and practice: Integrating measurement education in tertiary curriculums
As a public relations measurement and evaluation expert with more than a decade of experience advocating the integration of measurement…
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Your website should be printing money!
Insight It’s a typical Monday morning. You’ve barely had breakfast when your phone starts buzzing with calls, WhatsApp inquiries, and…
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5 trends for 2025
Article In 2025, business leaders expect to see a major shift in AI innovation. It’s likely that some organizations will…
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The urgent need for improved safety standards for oil tankers
By Elvis Eromosele In Nigeria, tankers carrying petroleum products are a common sight on the nation’s highways. These massive…
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Transforming sanitation in Nigeria’s public spaces
By Elvis Eromosele I had the opportunity to visit a number of Nigerian cities in recent weeks, from Lagos…
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Why Kamala Harris lost and how Donald Trump won: A deep analysis of the 2024 US Election
Opinion By Ifeanyi Abraham Today I am mourning, but this too shall favour me—Donald Trump’s victory and Kamala Harris’s…
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10 reasons Nigerian consumers should prepare for Yuletide
Opinion The Yuletide season is fast approaching, and Nigerian consumers should start preparing for the festivities. The period, which spans…
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Beyond the Algorithm: How human analysts bring real value to PR measurement
By: Philip Odiakose In public relations, data-driven decision-making has become a pivotal element of PR success. The ability to…
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