Analysis
-
MTN Nigeria strengthens network, invests ₦202.4bn in Q1 2025
The results demonstrate a strong start to 2025, marked by significant investments in network infrastructure and a return to…
Read More » -
Stanbic IBTC Bank’s output growth hits 15-month high in April
The start of the second quarter of 2025 saw a further improvement in business conditions among Nigerian companies amid…
Read More » -
Are telcos ripping Nigerians off on data?
By Elvis Eromosele In Nigeria, agreement is a rare commodity. From politics to football, fuel prices to fashion trends,…
Read More » -
Why analyzing media sentiment by frequency is holding you back
As someone who has spent over 15 years working directly with public relations measurement and intelligence and more than a…
Read More » -
Data-driven trends: Telecoms, banks, mobility brands dominate Q1 2025 Media Performance Charts
Following the Central Bank of Nigeria’s directive to harmonize exchange rates and the subsequent spike in the dollar-to-naira rate—reaching over…
Read More » -
Why you should attend BJAN’S Consumer Rights Day 2025
Tunji Faleye As the global spotlight shines on consumer empowerment this March, the Brand Journalists Association of Nigeria (BJAN)…
Read More » -
How MTN’s financial woes highlight the challenges of doing business in Nigeria
By Elvis Eromosele Doing business in Nigeria is tough. While we say this all the time, nothing makes it…
Read More » -
Leveraging the Kendrick Lamar blueprint: How African artists & brands can maximize global PR impact
If you followed, watched, or were live at the Super Bowl you will agree with me that Kendrick Lamar’s presence…
Read More » -
FirstBank clarifies misleading reports, reassures customers of gold standard banking services
Sponsored Our attention has been drawn to recent media reports regarding a commercial transaction between First Bank of Nigeria Limited…
Read More »
