By Tunji Faleye
Olamide Ademeso has taken on a new role at Warner Music Africa, joining the music company as Key Accounts Coordinator under its AFRICOR operations.
In her new position, Ademeso is expected to make impact, contribute to the company’s growth ambitions, drawing on her experience in artist marketing, creative strategy and audience development to support its business objectives amid prevailing economic uncertainties.
Her appointment marks another step in a career that has seen her gain experience across different segments of the music industry, with a focus on developing marketing campaigns, building audiences and exploring innovative ways of connecting music with culture.
Reflecting on her professional journey, Ademeso described her experience at the intersection of music, media and culture as instrumental in shaping her understanding of the music business and the opportunities available within the industry.
She said joining Warner Music Africa represents an exciting new chapter, providing an opportunity to apply her experience while gaining further insights from professionals across the organisation.
“I am looking forward to bringing my experience into this role, learning from the incredible people across the business, and contribution to the work being done to grow music and artists across West Africa.
“There is so much more to explore and build in this space, and I am excited to be part of what comes next,” she said.
Her move to Warner Music Africa comes as the global music business continues to explore opportunities for artist development, audience expansion and stronger connections between music, media and African markets.
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