Sports Marketing
-
Onyedika joins Eintracht Frankfurt for €9m
Sleeky Super Eagles midfielder, Raphael Onyedika has moved from Club Brugge to Eintracht Frankfurt in a five-year €9m deal. Onyedika…
Read More » -
NSC consolidates on partnership with Puma for Team Nigeria in Glasgow
The National Sports Commission, NSC and Puma are set to consolidate on a long term partnership and collaboration following Team…
Read More » -
Afrinvest partners NPFL to drive digital transformation, revenue growth in clubs
Ike Chike, MD/CEO, Afrinvest West Africa Afrinvest has deepened its partnership with the Nigeria Premier Football League (NPFL) to drive…
Read More » -
iLotBet hands over N150m house to Sokoto businessman
Digital gaming platform iLotBet today fulfilled its biggest promise yet, presenting the keys to a N150 million luxury house to…
Read More » -
14th WAFCON: Africa’s Queens target high-margin win against debutants Malawi
Cup-holders Nigeria aim to kick off their defence of the Women Africa Cup of Nations title in an emphatic manner…
Read More » -
AJ takes on Prenga this Saturday in Jeddah
By Tunji Faleye Two-times boxing heavyweight champion Anthony Joshua will returns to ring this Saturday, July 25, 2026. Joshua will…
Read More » -
Ferran Torres extra-time strike delivers W/Cup trophy for Spain
Spain have won their second FIFA World Cup title after Ferran Torres scored in extra time to secure a…
Read More » -
Stanbic IBTC hosts clients at Lagos Polo Club’s Unity Cup in England with Chief Executive, Chuma Nwokocha
As a major sponsor of Lagos Polo Club over the years, Stanbic IBTC was proud to host select clients at…
Read More » -
Why MLS’s largest-ever coordinated marketing campaign isn’t really about Lionel Messi
Image credit:The drum Everyone covering Major League Soccer’s new campaign leads with Lionel Messi pulling on an Inter Miami jersey…
Read More » -
How the FIFA World Cup is positioning footballers for biggest transfer marketplace
By Tunji Faleye Every four years, the FIFA World Cup grabs the attention of billions of football fans around…
Read More »