Sports Marketing
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NFF General Secretary, Sanusi, becomes Legend’s Ryde Ambassador
Rave-making e-hailing ride company, Legend’s Ryde has appointed the General Secretary of Nigeria Football Federation, Dr. Mohammed Sanusi, MON as…
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‘Let’s Do It Again’ team praises Super Eagles, thanks Nigerians
Organizers of the ‘Let’s Do It Again’ campaign that mobilized and galvanized Nigerians from all walks of life to…
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Elevating sports brands: The power of public relations in repositioning
By Adetunji Faleye In the ever-evolving landscape of sports, where perception is as crucial as performance, public relations emerges…
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Coronation Group returns as title sponsor of prestigious Polo Silver Cup
Coronation Group Limited, a leading African financial services provider, is thrilled to announce its continued commitment to the sporting…
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Netflix buys $5 billion WWE’s Raw rights deal
Tunji Faleye with agency report Netflix is making a significant foray into the realm of live events through a…
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Life Lager encourages S/Eagles to draw positives from Equatorial Guinea match
Life Lager encourages the Super Eagles to extract positive lessons from their initial AFCON match, which concluded in a…
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AFCON 2023: Opportunity to break down regional walls
By Samuel O. Adeyemi The excitement is palpable as the African Cup of Nations (AFCON 2023) kicks off in Cote…
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Rangers unveil more ambassadors
The ‘Flying Antelopes’, Rangers International F.C has continued to get and endorse more celebrities as the club’s ambassadors with…
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AFCON2023: Afrosport secures FTA, exclusive sublicensing right on Supersport
Following weeks of speculation, CAF as title owner and New World Televisions (NWTV) as exclusive Pay-Per-View and Free-to-Air license holder…
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Understanding the Nigeria Football Fund (Part 1)
The Nigeria Football Fund (TNFF) is fast becoming a household name in Nigeria’s sports ecosystem but many stakeholders in…
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