News
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Phillips Consulting provides insight into ‘Future’ At AfricaNXT2022
Phillips Consulting, (pcl.), a leading business and management consulting firm, has provided deep insight into the ‘Future of…
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SBI Media Group announces strategic partnership with Stagwell Global
Nigeria’s largest independent media agency, SBI Media has entered into a strategic partnership with Stagwell global, the world challenger…
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Adam & Eve/DDB: New share structure gives senior management profit share
Omnicom’s DDB has taken the unusual step of creating a dual share structure at Adam & Eve/DDB that…
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WPP acquires Influencer Marketing Agency Village Marketing
Holding company WPP has acquired New York-based influencer marketing specialist Village Marketing in a bid to expand its…
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Insight Publicis unveils new visual identity reflecting renewed focus on digital and tech-first
Insight Publicis, Nigeria’s leading advertising agency, has unveiled a refreshed visual identity, heralding a new era for the company.…
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PRCAN set to announce New Practice Standards for Public Relations Consulting
The Public Relations Consultants Association of Nigeria (PRCAN), the sectoral trade group authorized by the NIPR Bye-Law to…
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Brooks+Blake’s boss, Ogunwunmi, lauds BJAN’s new strategic drive
The Executive Director of Brooks+Blake, Taiwo Ogunwunmi has lauded Brand Journalists Association of Nigeria (BJAN)’s new strategic drive championed…
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The modern marketing disconnect: The key data challenges facing marketers
Data analysts see data accuracy as a far bigger problem than marketers do, with manual processes causing brands…
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Omnicom Q4 and annual earnings ‘exceed expectations’
The outlook is good for New York-based holding company Omnicom Group. It reported strong fourth quarter and annual…
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