Analysis
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Air Peace, Dangote and the monster of country-of-origin challenges in international business
By Ikem Okuhu On March 30, 2024, Air Peace, Nigeria’s biggest airline by miles announced the commenced of daily flights…
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Thinking the Nigerian beer market post-2024 when Tolaram becomes the Diageo in Guinness
By Ikem Okuhu Ahead of the 2025 cut-off date that would witness a change of ownership guard in the…
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Are PR agencies hiding the full picture? the case for independent media assessment
By: Philip Odiakose The role of public relations has evolved into a crucial component for brand management, reputation building,…
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Tolaram’s Tolerance limit for alcohol and the future of Guinness brands in Nigeria
By Ikem Okuhu Casual observers a couple of memes posted on X (formerly Twitter) on the …of June by a…
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Pepsi®’s new identity: Hurdles of taking over the cola market
Analysis By Tunji Faleye The volatility of the Nigerian market and the ongoing decline in consumers’ purchasing power have…
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Urgent action needed to address food inflation
By Elvis Eromosele “An old woman is always uneasy when dry bones are mentioned in a proverb.” This is a…
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How to make PoS registration a win-win for Nigeria’s financial future
By Elvis Eromosele The Central Bank of Nigeria (CBN) recently mandated that all Point of Sales (PoS) operators complete their registration…
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Catch the drip: Sprite’s new look in a challenging market
Analysis By Tunji Faleye In a country where pressure and its accompanying heat are prevalent, nothing could be more…
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Chess brilliance in focus: Tunde Onakoya’s marathon explored through media intelligence report
P+ Measurement Services, an Independent Media Intelligence Consultancy, conducted a comprehensive media performance audit of Tunde Onakoya’s historic Chess Marathon,…
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TTB/Union Bank: A call for transparency by investigators
In the last three days, we have seen a storm of allegations regarding the ownership of Titan Trust Bank Limited…
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