The Advertising Regulatory Council of Nigeria (ARCON) has unveiled plans to organise an industry-focused webinar examining the impact of Nigeria’s evolving tax framework on the marketing communications sector.
The session, titled “The New Tax Regime: Implications for the Integrated Marketing Communications Industry,” is slated for March 10, 2026.
Scheduled to run from 12:00 p.m. to 1:20 p.m. (WAT) on Zoom, the event aims to provide advertising and marketing practitioners with practical guidance on adapting their operations to comply with new tax regulations.
ARCON noted that its Director-General, Olalekan Fadolapo, will preside over the programme, while the keynote presentation will be delivered by Femi Olarinde, Head of the Fiscal and Tax Reforms Implementation Division at the National Revenue Services.
Additional panelists expected to share insights include Tunji Adeyinka of The Republican Group, Jehoshaphat Akinadewo from Omnicom Media Group WeCA, and Obinna Aniche, Group President of Red Slate Group Ltd.
The webinar is expected to foster dialogue on compliance strategies and help industry players better understand the financial and operational implications of the new tax policies.
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