In a recent development, Otunba Biodun Ajiboye, a distinguished advertising professional recently inducted as a fellow, has been selected to lead the National Institute for Cultural Orientation (NICO) as its Director General. This announcement comes as part of President Bola Tinubu’s comprehensive restructuring in the Arts, Culture, and Creative Economy sector.
A press statement from Chief Ajuri Ngelale, the spokesperson for President Tinubu, titled “President Tinubu Appoints New Leadership In Arts, Culture, And Creative Economy Sector,” disclosed the approval of eleven (11) new Chief Executive Officers for various agencies under the Federal Ministry of Art, Culture, and Creative Economy. Otunba Ajiboye has been entrusted with the responsibility of overseeing NICO’s operations.
Having served as the Assistant Director of Media & Publicity to the All People’s Congress Presidential Campaign Committee in the last general election, Otunba Ajiboye boasts over 30 years of experience in the field of advertising.
Others appointees are Tola Akerele — Director-General, National Theatre, Dr. Shaibu Husseini — Director-General, National Films and Censors Board, Mr. Obi Asika — Director-General, National Council for Arts and Culture, Aisha Adamu Augie — Director-General, Centre for Black and African Arts and Culture, Ekpolador-Ebi Koinyan — Chief Conservator, National War Museum, Ahmed Sodangi — Director-General, National Gallery of Art, Chaliya Shagaya — Director-General, National Institute of Archaeology and Museums Studies, Hajiya Khaltume Bulama Gana — Artistic Director, National Troupe of Nigeria, Ali Nuhu — Managing-Director, Nigerian Film Corporation, Ramatu Abonbo Mohammed — Director-General, National Commission for Museums and Monuments
A statement from the President emphasized the importance of the appointees performing their duties with the utmost professionalism, diligence, and patriotism, aiming to invigorate the creative sector and enhance its robustness.
NICO, recognized as Nigeria’s foremost cultural training institute, plays a pivotal role in energizing cultural establishments and contributing to global progress and civilization through comprehensive research and documentation of cultural assets, both tangible and intangible.
The institute’s responsibilities include serving as a focal point for cultural orientation for Nigeria’s policymakers and government officials, developing cultural materials to promote Nigeria’s cultural image on both national and international platforms, and leveraging these materials to achieve the nation’s Cultural Diplomacy objectives.
The press release concluded with a call for readers to engage by liking, sharing, and leaving comments on the appointment and the broader developments in the sector.
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