In order to consolidate on his attempt of redefining how marketing awards are organised in Nigeria, Anthony Agenmonmen, the convener of the annual Nigerian marketing awards has announced date for the second edition of Nigerian Marketing Awards.
Speaking in a press conference to herald the event recently in Lagos, Agenmonmen disclosed that, Nigerian Marketing Awards aims to be a guiding light, illuminating the path toward
Marketing Awards in Nigeria, adding that, the theme for year’s edition is: “Elevate, Innovate, Inspire.”
According to him, the theme encapsulates to push the boundaries of what is possible in a world that thrives on creativity and ingenuity In the current very challenging business environment.
Continuing, he pointed out that, this year’s edition of the annual Awards will hold on 10th November 2023 at the prestigious Eko Hotel and Suits, noting that, in all, there will be 26 competitive award categories as follows: Campaign of the Year, Brand Innovation of the Year, Marketing Company of the Year, Telecom Company of the Year, Best Dairy brand of the Year, Excellence in Experiential Marketing, Best Reputation management of the Year among others.
While appreciating individuals and corporate organisations that had supported the awards, in the past one year, Agenmonmen noted that the‘historic journey’, of redefining how marketing awards are organised in the country, which began last year, is beginning to resonate with the industry, especially players in the nation’s marketing space.
In tune with the Awards culture of ensuring transparency, the marketing guru stated that a crack team of judging panel, known as the Awards Decision Council, comprising of seasoned marketing professionals, accomplished experts in the marketing field and leaders in the industry, has been constituted.
The Council , to be led by the CEO, Entod Marketing, and a fellow of the NIMN, Mrs. Iquo Ukoh, he added, has been infused with some sectoral representation to enhance ownership by the industry.
The expertise of the Council members, Agenmonmen added, will ensure that the evaluation process is thorough, fair, and aligns with the highest global standards.
Also speaking at the event, the CEO, CMC Connect, Yomi Badejo-Okusanya, whose agency is the PR partner for the Award, commended the organisers for going the whole hog of defining of how awards should be organised and celebrated in the nation’s marketing place.
Expressing the strong resolve.of the panel to ensure transparency, its Chairman, Iquo Ukoh, advised individuals and corporate bodies in the nation’s marketing space to avail themselves of the opportunities presented by the award.
”We are fully committed to this cause, and that is why I’ll advise practitioners and corporate organisations to avail themselves of the opportunities it presents. It is a way of tracking performance in the industry, which I believe marketing companies and professionals should take advantage of,” she stated.