Noah’s Ark Communications Limited, Nigeria’s leading creative powerhouse and one of the most awarded communication agencies in Sub-Saharan Africa, has once again proved its creative dexterity by emerging as the best agency in Nigeria and second in Africa at the just concluded 2022 Pitcher awards.
The award-winning agency carted 29 laurels in different awards categories, winning 1 Grand Prix, 1 Gold, 9 Silver, and 18 Bronze medals to emerge as the second-best decorated agency in Africa and the agency of the year in Nigeria. The feat also saw the agency adjudged as the Entertainment Agency of the Year.
Some of the campaigns that won the laurels for the agency include Terrible Teens, a webcomic, Ten Commandments Ad, Rainmaker and Home Broadband Ghost for Airtel, Independence Candle, Airtel Family Plan-Know Your Size, and Detty December for Hypo Bleach among others.
The World Toilet Day Ad for Hypo won the Grand Prix in the Use of Music category, while Rainmaker Ad won Gold in the entertainment film for Airtel’s Data is Life campaign.
Speaking on the achievements, the Founder/Chief Creative Officer, Noah’s Ark Communications Limited, Mr Lanre Adisa, attributed the success achieved by the agency to its resilience and unwavering commitment to delivering creative works for its clients, as well as the steadfast support and collaborative disposition of the clients.
“We are highly excited about this big win. This means a lot to us as an agency, and we are proud of the clients we have worked with to deliver these excellent works. We are grateful to them for providing the necessary support to churn out creative ideas that have won us these awards. This achievement is significant to our quest to change the face of advertising in Nigeria and globally”, Adisa said.
He expressed profound appreciation to the team for their readiness and dedication to push beyond the limits of creativity in delivering solutions that meet the clients’ business needs.
While applauding the clients for creating the enabling environment for the agency’s ideas to thrive, he explained that it would continue to partner with clients to help their businesses grow and deliver expected returns.
In his remarks, Executive Creative Director, Noah’s Ark Communications Limited, Abolaji Alausa, described the milestone achievement as a huge honour that would motivate the agency to continue raising the bar of excellence in Nigeria and the global advertising community.
Also speaking on the growing exploit of the agency, Chief Operating Officer, Noah’s Ark Communications Limited, Mr Ekeno Eyo, noted that this achievement is a clear testament to the superior value and quality of the creative work that the agency has brought to bear on the businesses of its clients, noting that these awards would, no doubt, etch its name in history as the most outstanding creative agency in Nigeria.
The Pitcher Awards are part of activities to celebrate Creativity Week in Africa as a precursor to the Cannes Lions Festival programme of CHINI Production that brings together professionals and students from all spheres of Marketing Communications in Africa.