Ladi Ogunseye has joined the services of CoralPay Technology as the company’s Manager, Marketing & Partnerships. It is noteworthy that CoralPay, a financial technology services organization, is partners with tier-1 banks in Nigeria powering and facilitating USSD switching, card services and agency banking.
Ladi as fondly called by all, will be coming on board with his rich experience in both business growth and consumer marketing across the African continent to grow the brand’s presence in the Nigerian market. He is a broad-based integrated marketing, brand management and marketing, mobile app growth professional with experience that cuts across revenue generation, user acquisition, market penetration, consumer behaviour analysis, data insights and influencer marketing. He is also renowned for his deep knowledge in neuromarketing, project management, growth hacking and creative strategies.
The University of Lagos graduate is the President of the Digital Marketing Practitioners of Nigeria (DMPN), a member of the Institute of Data and Marketing (United Kingdom) and was awarded the Young Marketing Manager award in 2018 by the IDM.
He worked at Domain Standard Networks as a Digital Journalist and Account Executive before joining TECNO Mobile as a Senior Marketing and Communications associate where he piloted many product launches and category expansion in the Nigerian market and associated markets.
He joined PalmPay as its protem Marketing Manager driving growth for the business in the Nigerian market and associated markets. Thereafter he joined Sterling Bank as a Marketing Manager for Consumer and Retail products and later, Vetifly as its Marketing Manager as before joining CoralPay Technology.
Speaking about the move, Ladi Ogunseye described it as refreshing as he is happy to be back in fintech as he looks to introducing consumer and business products that takes the fintech industry to the next level in the Central Bank of Nigeria’s quest to achieve financial inclusion.