Verdant Zeal: 2021 ‘Innovention’ Series to discuss circular economy



The 9th edition of the Verdant Zeal ‘Innovention’ Series is set to enlighten, address and proffer solutions to how circular economy can be achieved in Nigeria through innovation.


An initiative of one of the nation’s leading Marketing Communications Group, the ‘Innovention Series’ is a platform designed to bring both public and private interest owners together to deliberate on issues affecting the nation’s economics and development with a view to charting agendas towards moving it forward.


Scheduled for 2nd of November, 2021 with the theme, “Brand, Innovation and Circular Economy”, this year’s event which is designed to hold virtually plans to bring both local and international focus on the current global discus on circular economy.


Speaking about the event, the convener and Executive Vice-Chairman, Verdant Zeal Group, Dr. Tunji Olugbodi, noted that, “As a multi-disciplinary marketing and communications Organisation, one key element we have always leveraged and traded is the strategic importance of ideas and how it pushes the frontiers of creativity and innovation.”


“Innovention is all about ideas ruling the world, which is why we have built the Innovention Series on five pillars; Development Accelerators, Youth Empowerment, Technology for Growth, Entrepreneurship, and Leadership. And we aim to affect a lot of lives with this benchmark”, he added.


Unveiling the speakers for this year’s event, Olugbodi stated that “This year’s event will have a touch of difference as various speakers from across the world will be speaking on the theme and encouraging others to imbibe the Circularity in every aspect of existence”.


Some of the invited speakers are Soren Bouer, President, Revolve Circular; Fela Akinse, Founder, Salubata; Joanna Bingham, Chief Executive Officer, Footprints Africa, and Oluwaseun Fasuhanmi, Head, Sustainability, Mottainai Africa amongst others.


The theme will focus on how to fuse innovation and integration between natural ecosystems, businesses, our daily lives, waste management technology, entrepreneurship, and development in Africa. The discuss, will attempt to provide practical ways of harnessing the power of African sustainability and circular economy to generate revenue streams from across the world.


Invited dignitaries and patrons for the event will be drawn from corporate and social Nigeria to stimulate the pragmatic conversation. Other participants for the series are CEOs, Business Leads, Functional Directors, and Senior Managers across Marketing, Media, Creative Arts, and Communication whose functions require the making and implementation of business development decisions that influence business growth and profitability in the immediate and long term.


Instituted in 2012 by Verdant Zeal, the Innovention Series is a Corporate Social Responsibility Event Series that examines the development of Africa, discusses the Nigerian project as well as pinpoints opportunities for development and growth within the continent. Patrons from both the public and private sectors have found it a strong route to engage in stimulating but pragmatic conversations and discourse that challenge that status quo.


Verdant Zeal Marketing Communications Group, a multi disciplinary business solutions provider in Nigeria, Ghana, and The Gambia, and with specializations in Branding, Consultancy, PR Management, Media Consulting, Digital Marketing, and Events Activation, has been in operation for over a decade.  For registration, click on the link below-









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